





«Anyone can design a logo. But not everyone can design the right logo.» - David Airey
«Content precedes design. Design in the absence of content is not design, it’s decoration.» - Jeffrey Zeldman
«Play the role as a human being... human beings are three-dimensional.» - Michael Pena
«A picture is worth a thousand words. An interface is worth a thousand pictures.» - Ben Shneiderman
«Everything that can be invented has been invented.» - Charles h. Duell (1899)
«I think there is a world market for maybe five computers.» - Thomas J. Watson (977 - president of IBM)
«Animation can explain whatever the mind of man can conceive.» - Walt Disney
Alessandro is a living being classified as Homo sapiens. He was born on planet Earth more than 14,000 days ago and has been living there ever since. After spending many years in Verona, he relocated to Australia, where he has happily remained for the past eight years.
Curious by nature and fascinated by how things are made, Alessandro has spent most of his life exploring the intersection between creativity, technology, and problem-solving. Still searching for perfection, still not entirely convinced it exists.
A multidisciplinary designer and proud generalist, he works across 2D and 3D design, branding, motion, video, visual communication, and product design. These days, product design occupies most of his attention, although he continues to enjoy crossing boundaries between disciplines whenever possible.
Currently serving as Chief Design Officer at Turtle AV, Alessandro previously held the role of Head of Design at BirdDog Australia. Along the way, his work has received multiple international product design awards, including the prestigious Red Dot Award and Good Design Australia Award.
Passionate about everything that is, was, and will be design, Alessandro approaches every project with a critical mindset—without necessarily criticizing anyone. He still believes in symmetry, bold colours, geometric forms, and the quiet satisfaction that comes from finding balance between function and beauty.